Hilton Blue Paper Reports on Emerging Global Spa Trends

Hilton Blue Paper Reports on Emerging Global Spa Trends

On July 17th, 2012, Hilton Worldwide published their Blue Paper, a report on emerging global spa trends. This report summaries input from Hilton’s spa team, industry experts and 6000+ survey respondents in Australia, China, Great Britain and USA. This document, which I thank Hilton for posting publicly, coincides with the launch of eforea: spa at(…)




Success Tips from the Google Cafeteria

Success Tips from the Google Cafeteria

This may seem like old news by now, but perhaps we can still glean some fresh insights from what Google does behind the scenes. For over ten years now, the internet giant has maintained what employees and critic alike rave as a world-class in-house restaurant and café program. Their menu is healthy, organic, locally sourced(…)




Use Your SMUCA Now!

Use Your SMUCA Now!

Do you SMUCA? And, if not, why not? In this ever-changing, advertising-cluttered world, the attention span of your target audience is measured in nano-seconds. So, how do you break through to the craniums of those critical potential guests? I’ve come to the conclusion that you have to SMUCA your communications. Here’s what my take on(…)




Optimize Your Revenue Through a Reservations Center Enhancement

Optimize Your Revenue Through a Reservations Center Enhancement

Recently, I had a chance to sit down and discuss some of the benefits of outsourced inbound central reservation offices (CRO) with John Smallwood, chief executive officer of Travel Outlook (www.traveloutlook.com). Consider the operations of your own reservations center: Who answers reservations requests during lunch breaks, on weekends, or after hours? Does a call to(…)




In Search of Hotel Excellence – Wickaninnish Inn

In Search of Hotel Excellence – Wickaninnish Inn

In late June, I took my summer vacation by flying out to the west coast of Vancouver Island, Canada, staying at the renowned Wickaninnish Inn (www.wickinn.com) just outside of the remote, surfing mecca of Tofino and right on the rocks overlooking the mighty Pacific. But what caught my eye first were its ratings. Travel +(…)




10 Quick Ways To Get The Most Of This Summer Season

10 Quick Ways To Get The Most Of This Summer Season

Ah, the long hot days of summer. Plenty of sunshine, plenty of heat. While many properties are hoping for their best few months, here are 10 ideas to consider as ways to step it up a notch and invigorate your team. Set a personal goal for yourself. It starts with rumination. Then, write it down and(…)




In Vino Veritas: Making Your Wine List Work For You

In Vino Veritas: Making Your Wine List Work For You

Wine can be a big source of revenue for your F&B stream. It can also be intimidating. In addition to price, confusion and lack of knowledge are two barriers to purchase. Luckily, both can easily be avoided with a comprehensive menu redesign. (This article is more of a “Wine 101” for those properties without a(…)




Lessons Learned From The Film “The Best Exotic Marigold hotel”

Lessons Learned From The Film “The Best Exotic Marigold hotel”

After being told by a friend to ‘run, not walk’ and see The Best Exotic Marigold Hotel, I rushed to the theatre for a weekend matinee. Despite having been released several weeks prior, the film was still sold out. “Fair enough,” I thought, and made plans to see it the following Monday. But it was sold(…)




In Search of Hotel Excellence: Abigail’s Hotel in Victoria, BC Canada

In Search of Hotel Excellence: Abigail’s Hotel in Victoria, BC Canada

By all accounts, Abigail’s would not be on the radar of most travelers. After all, the property is unaffiliated with neither a major chain nor a representation firm such as Leading Hotels of the World, Preferred Hotels & Resorts, or Relais & Chateaux. Yet, with Abigail’s ranking as the #1 property in Victoria in TripAdvisor,(…)




IE7: Rest in Peace

IE7: Rest in Peace

As an operator of an agency that helps create new websites for hotels, it irks when my hotelier clients sound the alarm over site-related errors in Internet Explorer version 7 (IE7). Yes, a website should be perfect across all platforms. But, is it enough to delay a major and potentially revenue increasing website update or(…)




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